In addition to the acreage, Clark got the water rights to the land. He formed The Clark Colony Water Company, which became the organization for water distribution and filled the city with water from the nearby Arroyo Seco River. The organized water canal system and ideal growing conditions attracted people of Danish, Swiss and other nationalities from surrounding areas to settle in? this new colony. Originally, the town was going to be named Clark City, but that was nixed by the U.S. Postal Service which informed the City there were too many ?Clark Cities? in the state. Instead, the community named the town after one of its early founders and president of the Association, Edward Greenfield.